Government’s FDI Policy And Foreign Trade Policy - Exchange Rate Regime And Corporate Tax Rate For MNC - Management Assignment Help

Assignment Task - 

A. Analysis

1.1. Basic descriptors for your MNC:

You should first define the industry include basic facts, such as when founded, current revenues, number of employees, market capitalization, number and distribution of business units at home and abroad.

1.2. Their business model:

what products/services it makes and sells, their major sales/distribution channels, its brand/image/advertising strategy and key market segments

2. The Country

 2.1. The basic demographic, social, cultural and economic descriptors for the country:

Size, location (map is useful here), population,  major religion(s), languages, ethnic groups, literacy rates, college level education rates, GDP,  income per capita, leading industries, leading exports, major trading partners.

2.2. Country characteristics that are important for the FDI

 availability, skills, productivity and wages of labor (if your company is labor-intensive) and/or capital, including human capital, (if your company is capital-intensive), and country’s infrastructure (road and rail, ports).

3. Market and competition :

- the size of the overall market in terms of dollar value, the size of your addressable market (your target market segment), customer purchasing power, buying habits (how the product is now distributed/ sold), demographics.

- Market trends (whether the market is growing, stagnant or declining for the type of products you intend to manufacture and/or sell).

- Major players in the market, their market share, sales, brand value. Please devaluate both domestic and international competitors, (i.e. your fellow MNCs).

  2. Business model/Major activities/Strategy :

 2.1. Business model :

In this part, you should describe how your project is going to work, an    how you plan to make money (your revenue model), and major activities you need to undertake to implement the project, such as getting the government permits and  licences, scouting for the location, building the factory if it is “green field” investment, or buying a store space. (Alternatively, you can  franchise /outsource manufacturing or lease space). Other major set up activities include equipment purchase and installation (or interior decoration of store). Finally, you need to hire and train your employees and labor.

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