HC2022: Analyse Business Problems/Opportunities Using Their Market Research - Marketing Assignment Help

ASSIGNMENT TASK:

TASK:

Purpose:

Student will gain experience in applying the marketing research process, collecting secondary data and providing recommendations for and organisation’s strategy SKY HIGH Real Estate Developers want to understand the present structures of Australian households and families, as well as how these structures will change in the next 20 years. This will allow them to plan for the kinds of properties that are in demand now and in the future. Using secondary data sources, find this information for the real estate developer. This secondary data can be obtained from a variety of credible sources, including: The Australian Bureau of Statistics website (www.abs.gov.au) and searching for ‘family characteristics’. The most recent publication, released in 2015, is entitled 4442.0 – Family Characteristics and Transitions, Australia, 2012––13, available at www.abs.gov.au/ausstats/abs@.nsf/mf/4442.0 You can also gain some insight from: https://quickstats.censusdata.abs.gov.au/census_services/getproduct/census/2016/quickstat/036 You may also source data from other credible sights.

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