HC3152 - E-Business Applications - Cisco Case Study - Management Assignment Help

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Assignment Task

Unit Learning Outcomes Assessed: 
On completion of this unit students will be able to:  
1. Evaluate theoretical and practical knowledge of Information Technology models and strategies  for e-business.  
2. Critically analyse information technology issues for e-business and provide solutions to these  issues using their knowledge of information technology and practical techniques in e-business  applications.  
3. Apply theoretical and practical knowledge of Information Technology in the leverage and  adoption of e-business applications to provide competitive advantage and strategic solutions for  businesses.  
4. Demonstrate research skills using academic literature and integrating ideas from the literature to  the information technology issues in e-business and in preparation for life-long learning.  

5. Understand the ICT profession in e-business  
6. Communicate using effective oral and written communication tools, act in a professional manner,  be an effective team member or team leader  
7. Review and describe the major privacy, legal, ethical and societal issues with respect to managing digital information and e-business  
Description:

Each week students were provided with interactive and self-study tutorial questions of varying degrees of difficulty. The tutorial questions are available in the Tutorial Folder, for each week,  on Blackboard. The Interactive Tutorials are designed to assist students with the process, skills and  knowledge to answer the provided tutorial questions. Your task is to answer a selection of final  tutorial questions developed from weekly lecture videos and tutorials, from weeks 1 to 11 inclusive, and submit these answers in a single document. 
You must write in your own words and include in-text citation, with a reference list at the end of your  total submission document. Typically, you will write about 250-300 words per whole question, unless  given other instructions, in the question. You should include at least 1-2 peer-reviewed and other  references per question. You may use tables and other forms of graphics, to form your solution. 
Question 1: (7 Marks)  
While there are many e-business models that have been identified, and are still successful,  many entrepreneurs, are looking to enter the online e-commerce market, with updated e business models. Briefly describe the following newer 2020 e-commerce business models, and  identify any advantages or disadvantages. 
1. Private Label 
2. White Label 
3. DropShipping 
4. Print-on-Demand 
5. Wholesaling 
  
Question 2: (7 Marks)  
Authors such as Michael Porter, identified five main competitive forces that may impact a  company’s’ ability to grow and survive. While this framework is based around traditional  brick-and-mortar stores, they can be related to the 21th century, e-business world. Answer the  following 2-part question: 
Part A: With the above background, identify 3 competitive threats applied to e-business on the  buy-side (upstream supply chain), and also 2 competitive threats from the perspective of the  sell-side (downstream supply chain). Provide a brief explanation, how and/or why, each  competitive threat, could impact a business. [5 marks] 
Part B: Briefly describe how a company like Amazon, is both a buy-side and sell-side  enterprise, and how this could be interpreted as anti-competitive (2 Marks).
Question 3: (7 Marks)  
When a business decides to expand into a new overseas market, it is important for the business  to develop its’ supply chain to improve operational success. In terms of “Distributors” to be  used by your business (in the new market), identify 7 actions or selection procedures, in  determining how your business would select or identify the best distributor. For each action or  selection, provide a briefly explanation, including how this would improve operational success. 
Question 4: (7 Marks)  
While it is important to identify successful strategies when constructing an online presence, it  is also valuable to understand why a poorly developed e-business strategy can lead to a business  failing. Moreover, this can apply to both new start-ups and traditional brick-and-mortar stores.  With this in mind, you are to briefly describe and discuss the following 5 failed e-business  start-up strategies. 
1. Timing errors:  
2. Lack of creativity 
3. Offering free services 
4. Over-ambition: 
5. Implementation 
Question 5: (11 Marks)  
For each of the following parts of Question 5, write about 150 – 200 words per discussion  question. 
1. Discuss the following statement with reference to how an organization should react to the  Internet. ‘Is the Internet a typhoon force or a light breeze’. Can these forces fundamentally  alter your business model?’. (4 marks) 
2. Suggest how an organization can evaluate the impact of the Internet on its business.  Moreover, examine this in terms of the current pandemic and lockdowns. (4 marks) 
3. What are the main barriers to adoption of e-commerce by consumers and suggest how a  company could counter these forces. (3 marks)

Case Study 
CISCO SYSTEM'S CONNECTION ONLINE

Customer Service 
Cisco began providing electronic support to its business  in 1991 using value-added networks (VANS). The first  applications offered were software downloads, defects  diagnoses, and technical advice. In spring 1994, Cisco  moved its system to the Web and named it Cisco  Connection Online (CCO). (Not to be confused with  Cisco Learning connection, which is related to e learning at Cisco, see Chapter 5.) By 2004, Cisco's  customers and reseller partners were logging onto  Cisco's website over 2 million times a month to receive  technical assistance, place and check orders, or  download software. The online service has been so well  received that nearly 85 percent of all customer service  inquiries and 95 percent of software updates are  delivered online. The service is delivered globally in 16  languages. CCC is considered a model for B2B success, and several books have been written about it. 
Submission Directions:  
The assignment will be submitted via Blackboard. Each student will be permitted only  ONE submission to Blackboard. You need to ensure that the document submitted is the  correct one. 
Academic Integrity 
Holmes Institute is committed to ensuring and upholding Academic Integrity, as  Academic Integrity is integral to maintaining academic quality and the reputation of  Holmes’ graduates. Accordingly, all assessment tasks need to comply with academic  integrity guidelines. Table 1 identifies the six categories of Academic Integrity breaches.  If you have any questions about Academic Integrity issues related to your assessment  tasks, please consult your lecturer or tutor for relevant referencing guidelines and  support resources. Many of these resources can also be found through the Study Skills  link on Blackboard.  
Academic Integrity breaches are a serious offence punishable by penalties that may range  from deduction of marks, failure of the assessment task or unit involved, suspension of  course enrolment, or cancellation of course enrolment. 

 

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