Health & Beauty: Brand Evaluation Audit- Marketing Report Writing Assignment

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Marketing Report Writing Assignment:

Internal Code: MAS1840

Marketing Report Writing Assignment:

Task:

Select a product from the Health and Beauty (Shampoo, Skincare, Deodorant, Hair care, OTC medications, etc.) section of your supermarket. This product audit will form the base of your Brand Evaluation Audit Report .

1. Your audit report is to detail the following aspects:
a. The 4 Ps: Product, Place, Price, Promotion (40%) o Customer Profile (10%)
b. Competition (20%)
c. Market performance: (30%)

2. Supermarket channel

3. H&B Sector trends and performance

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Health & Beauty: Brand Evaluation Audit- Marketing Report Writing Assignment

Marketing Report Writing Assignment:

Get It Done! Today

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Health & Beauty: Brand Evaluation Audit- Marketing Report Writing Assignment

Marketing Report Writing Assignment:

Get It Done! Today

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