HI6006: Competitive Strategy - Report Writing - Management Assignment Help

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The purpose of the Tutorial Submission is to ensure that students have familiarised themselves with the Competitive Strategy lectures of weeks 1-6 and are able to apply the strategy models to the cases discussed in Tutorials of week 2,3,4,5,6. In the current Online Learning Environment this Submission combined with a second tutorial submission in week 12 counts instead of a final exam.

Tutorial question – Week 2 - German luxury cars 

Q2. Apply a PESTEL analysis to BMW, Mercedes Benz or Audi (note: the same opportunities and threats will apply to each of them) 

Tutorial question – Week 3 – Zara case 

Q1. Examine the Zara mini-case and identify their Tangible and Intangible resources. 

Tutorial question – Week 4 - Apple vs Samsung mini-case 

Q2. Using Apple, demonstrate how the differentiation strategy can be well implemented. 

Tutorial question – Week 5 - TESCO PLC 

Q3. Identify the competitive behaviour responses of Tesco to build or defend its competitive advantages and to improve its market position.) 

Tutorial question – Week 6 - LVMH 

Q2. What do you think was the reasons why LVMH diversified? 

 

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