How to Write a Great Business Development Report Assignment

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Assignment Task

Complete a report of words which needs to cover all the following aspects:

1) Discuss the development of the business idea and the value proposition- market data from secondary sources would be useful here.

2) Discuss main industry vulnerabilities and market dependencies - evidence is needed to support the discussion here, such as industry journals, market data, etc.

3) Discuss customer requirements- evidence of primary research is a requirement in this section.

4) Discuss the business strategy- be explicit and specific as to what the strategy is and the rationale behind this, links to primary and/or secondary research would be useful.

5) Discuss main marketing aspects - be explicit and specific as to what the marketing aspects and activities are for the proposed business along with a clear rationale with supporting evidence.

6) Discuss how the business is financed and what the revenue model is - this section requires a cashflow forecast of 12 accounting periods (either 12 months or 12 financial quarters) as well as a break-even calculation.

7) Identify and discuss who the suppliers of your business could be - this should include an outline of the supplier selection criteria as well as named examples of key suppliers.

8) Discuss what kind of people the business should recruit - this should outline the key skill/activity requirements of the business and how they will be fulfilled.

The appendix should also include (but not limited) to the following:

  • Screenshot of the completed ethics approval form
  • Evidence of primary and secondary data collection (tables of results, qualitative data, sample consent form, etc.)

Please ensure that your report has a strong academic foundation including theory, empirical evidence, and references. If you use material from case studies or company websites remember that these need to be properly quoted and referenced just like all other materials.

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