How To Write An OP_ED or Column - Case Study

Assignment Task

Research

While columns and op-ed pieces allow writers to include their own voice and express an opinion, to be successful the columns must be grounded in solid research. Research involves acquiring facts, quotations, citations, or data from sources and personal observation. Research also allows a reader to include sensory data (touch, taste, smell, sound, or sight) into a column. There are two basic methods of research:

• Field research: going to the scene, interviews, legwork; primary materials, observations, and knowledge

• Library, academic, or internet research: using secondary materials, including graphs, charts, and scholarly articles

Questions 

• Do I have a clear point to make?

• What is it?

• Who cares? (Writing with a particular audience in mind can inform how you execute your column?

• Who is it that you are trying to convince?

• Why are you targeting that specific reader?)

• Is there substance to my argument?

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