Highlights
Task:
Instructions:
You are required to find a company as your choice, write a full descriptive of case study based on ONE of the topics listed:
1. Marketing
2. Operation
3. Global Marketing
4. Harvesting
Guidelines for Case Study Write Up
A typical case study format (but it is not exhaustive, mind it) is like the following:
Executive summary
Introduction/ Company Background
Overview of situation/phenomenon/Key Issues
Analysis /Issues to be solved
Recommendations/solutions
Conclusion
References
Format
Times New Roman 12
Double spacing
Justify
Not more than 10 pages or 2500 words (excluding references)
Date of submission: To be announced
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