Implications for Managing Hotel Facilities - Research Report Writing

Internal Code: MAS5688

Report Writing

Questions: 1. Demonstrate an understanding of the new brand types that are emerging in today’s hospitality market and their implications for managing hotel facilities. 2. Provide a brief (dot point) summary of a new international “brand” that has emerged in today’s hotel and event market environment. 3. Using a specific hotel or event example, define the brand in terms of positioning, product and service features, and design philosophy. 4. You are then required to discuss the relevant aspects of hospitality facilities management including how the concept design will perform in terms of any two of the following:

• Technology;
• Cost effectiveness;
• Environmental sustainability; and
• Operational efficiency.