Highlights
Contents list must include:
Introduction
Research objective
Research aim and problem relevance
Research question
Literature review
Which of the 4 primary practices discussed in Norhia et al in their 2003 Harvard Business Review article, “What Really Works” your research project is most closely relevant to, and why. Strategy and innovation
Additional literature
Visual model (summary of key insights and their relationship from the literature)
Methodology
Proposed data collection and likely data to be obtained
Proposed data analysis
Estimated cost (in terms of time and finances)
Conclusion (justify the significance of this research plan by explaining the importance of your likely findings)
References
Appendices
Introduction
This document presents to Board members of the MOHG a fully detailed plan for conducting research that has been designed to improve leadership within the company in ways that will not only lift employee performance and morale but will also contribute to our capacity to expand our market share and increase our profitability.
The research topic and why it is important to this business
The research topic is ‘Improving Leadership within MOHG’ and that topic will be addressed presenting this research plan that is designed to answer the following question: In what ways could the current leadership practices within MOHG be improved to make a more effective contribution to developing and implementing the MOHG business strategy and culture? This is clearly an important topic for the business because without effective leadership
Which of the 4 primary practices discussed in What Really Works this research project is most closely relevant to, and why
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