Highlights
Learning Outcome
a) Analyse and critique the main research methods used in business contexts
b) Design, plan and execute an applied research project
c) Analyse and synthesise information in order to develop evidence-based and sustainable solutions for a business problem
d) Succinctly communicate work related issues and outcomes to a range of organisational stakeholders.
Assessment instructions
Due at the end of Week 14, this task is an individual 3,000-word report based on the Online Discussions ideas and knowledge students obtained from RES800 (Business Research) subject.
Students will use the secondary data reliable and available from open sources for analysis, interpretation, and suggestions to further studies,
including but not limited to reflection from their work integrated experience.
It is noted that this individual report does not need to contain a primary research component (e.g. interview, online survey, focus group, etc.), so the ethical issues are not applicable in this task.
The purpose of this assignment is to produce a substantive piece of industry-based analysis and to integrate work experience flexibly into this Report.
The project should address a specific and real management challenge or business issue, ideally relevant to the partner organisation or at least of
strong personal and professional interest to the student. In so doing, students can develop and demonstrate their capacity for high value thinking and effective decision making.
Students must have their Report topic approved by the Academic Supervisor no later than Week 7 of the internship semester. This topic will be disclosed to other students at the last On-line Discussion Forum in Week 10
The Industry Research Project Report should be a piece of academic research approximately 3000 words in length (excluding references and appendices) and containing the following structural elements:
1. Executive summary (150-250 words) that should very briefly outline the purpose of
the study and its benefit for the industry.
2. Introduction (approx. 1000 words) that should include:
d. Literature review.
e. Research design.
3. Analysis and discussion (approx. 1000-1500 words). Evaluated in terms of the following:
4. Concluding remarks, recommendations and implications (250-500 words). The followings is expected:
Finally, the report should be grammatically accurate and correct with complete and properly used referencing style both in the in-text citations and in the reference list. Note that, although references and appendices do not count against the word limit, they mater and carry weights in overall evaluation.
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