International Pizza Brands Research - Management Assignment Help

Assignment Task

Q.1 Research about any 2 national/international pizza brands and jot down their ads across Facebook and Instagram using Facebook Ads Library or any other sources. Analyze the ads perform the following tasks.

Q.2 In the walk of COIVD-19, online deliveries have increased many folds. Dominoes is finding the Zomato and Swiggy expensive as a lot of profit margin is being eaten up by delivery partners due to high commission charges. Dominos wants more online orders by themselves and wants to cut Zomato / Swiggy out. Help dominoes in ads with

a. What should the campaign objective be?

b. What should the target audience be? Detail out 2 different target audiences from the options available on Facebook dashboard in terms of demographics, interests and behavior whichever applicable.

c. Design 1 ad for each of the 2 target audiences. (Put a screenshot including the targeting, creative, copy and CTA)

Q.3 Domino’s has an existing customer database of around 1 Million customers in India.

Design an Ad:

Make creatives and write relevant copies

Choose an appropriate CTA

Remember: The end goal is to get instant sales.

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