Highlights
Research Background and Problem Statement
State the main problem (a practical business issue), mention other studies in this area and explain the additional contribution of your research.
One research question and research objectives
State one research question and three research objectives. The research question and objectives should be stated clearly and concisely and must be related to the literature review.
Justification/Rationale / Significance of the study
State how and to whom the research be of significance to Invest time in explaining a compelling reason for the study rather than just showing past literature that found similar results.
Academic Context/Literature Review
List the top most important or significant studies or theories. Show how these studies will contribute in terms of theory, definitions, variables or methodology. These articles must be mainly journal articles and show that most of the journal articles are from credible sources (from databases such as Science Direct, Sage, Ebscohost, and Emerald). You should summarise the information in a table format.
Draft of the conceptual framework
State a few main dependent, independent variables. You may have around 3-5 independent variables with a dependent variable. It would be good if you can also have a mediating or moderating variable to strengthen your framework. The final framework however will depend on your literature review. Your explanation may include the conceptual and operational definitions (indicators) for the constructs.
Research Proposal
Your research title must be related to a business or management issue. A good topic indicates there is a problem to investigate, there is a research gap, you have good literature base and you are not reinventing the wheel. In addition, you will provide a research methodology section and you should also able to justify your methodological approaches accordingly.
Introduction
Research background
Problem Statement
Research Question and Research Objectives
Literature Review
Methodology
Relates to your research questions and research objectives and shows how you will achieve them.
Consists of:
(1) Research Design and Data collection –Identify how specifically the data will be collected, the sampling method used and what information will be obtained, to review related search on their methodological approaches and to justify your approach.
(2) Operationalization and Measurement of variables – the operationalization and measurement used for the dependent and independent variables.
(3) Reliability and Validity – Explanation of the tests for reliability and validity.
(4) Data analytical method – evaluate the data analytical method used and justification for the use of this method
(5) Research Ethics
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