Investigation of an Issue Currently Facing or Influencing Contemporary Marketing Communications - Management Assignment Help

Assignment Task:

Task 

You are required to complete an industry research report which requires an investigation of an issue currently facing or influencing contemporary marketing communications industry practice. Research reports should be critically reflective and theory-sensitive. This task is designed to allow students to take a macro view of the marketing communications industry and to interrogate a macro issue affecting the industry. It will allow you to offer an industry perspective on that issue and reflect on its significance. Students will reflect critically on personal and professional roles and challenges, including the value of diversity in communication and creative industries. You should identify and discuss the major factors influencing and shaping your chosen issue. These can be identified from experiences during internships, or from trade press coverage or other coverage of current topical issues in the industry. 

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