ITECH-2305 - Analyzing the Modern Business - Business Assignment Help

Assignment Task

1. Introduction
Samsung is one of the world largest organisation having the highest values and operating in more than 50 countries world-widely. It manufactures smart and mobile phones as well as the electronic goods like; TVs, computers, cameras, washing machines and so on. As Samsung is the 3rd largest company in South Korea established in 1969. Samsung’s brand vision is vast different than the other brands and is cheaper in compare to Sony, LG, etc. Its main principle is ‘To Inspire the World and Create the Future’ which firstly started its business as Grocery Store which import and export goods around the city “Taegu” in 1938. It is a global company with excellent services, trustable employees and innovative reliable goods which made it welly known brand around the world and it is motivating the whole world in progress direction for new as well as future generations. It has provided a support to the environmental health and safety, maintained a respect and trust to the customer, socially responsible co-operative citizens and employees. (The Samsung Electronic Company, 1970) 

2. Strategy Analysis
description of the current aims and strategy of the organization  
• description of the key high-level business objectives of the change

Samsung has started to believe in the ethical management which is not only responsible for changing the global business rapidly but also maintains trust within the stakeholders; employees, customers or shareholders too. So, it has an aim to train its employees to operate monitoring systems while rehearsing reasonable and transparent corporate administration to become ethical organisation in the world. This organisation has its own aims in both Quantitative and qualitative areas;
1. Quantitative: To get USD 400 billion in terms of sales, to be predominantly no. 1 in the global IT industry and global top 5.
2. Qualitative: Become Innovative and Respected company, be top 10 world best workplace with creative leader in new markets; global enterprise which attracts the best talent from the world.
 

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