Highlights
Assignment Brief: Management and Implementation
There are two parts to the Brief on this Unit. One is a group presentation responsible for 30% of the total mark. The other is a written individual 2,500 word report on the same issue as the presentation. The subject is the Network economy. The lecture on this subject compares the modern digital section of the economy with the traditional form in the pre-digital age. This is specifically dealt with in the lecture on the subject. The questions that need to be addressed are the following. 1. What do businesses need to do to succeed in the new networked economy ? 2. What key competences are necessary in the network economy ? 3. What parts if any of the traditional economy are likely to survive the digital revolution?
Write a report using examples of the 'networked' or 'platform' companies other than AIRBNB (eg Uber) Deliverables 1. PPT group presentation for 15 minutes answering the questions in the Brief. 2. A 2,500 word individual report answering the above questions
The presentation will be responsible for 30% of your grade and the individual report
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