Managing Innovation - ClickSpot App Development Assessment Help

Management Assessment Answer

1. Executive Summary: (App will help students during the studies).

1. 1. It will save time during studies.
   2. It gives relaxation and reduces stress.
   3. It will notify the student for university events.
   4. It will convert the given / desire text to the audio version.
   5. Can study while driving and walking.
   6. Have more options for study.

2. Problem Definition / most effective problem / What are we trying to solve?

1. 1. Student feel difficulties for time management
   2. Reading books for long time create stress.
   3. Missing out many university events.
   4. Can’t study while driving and walking.

3. Strategy definition/ Strategic Need – “Process to Achieve – how?”

1. 1. Develop the app which will give the consumers relaxation.
   2. Implement and Field Test.
   3. Creating an effective team
   4. Advertise for the App Launch.

4. Target Audience – Who:

1. 1. Universities.
   2. Collages.
   3. Libraries

5. Market Context – Is this going to be where?

1. 1. In Dubai
   2. Anywhere

6. Resources (Organizational chart- How many people )

1. 1. CEO
   2. IT Manager
   3. Innovation Manager
   4. HR & Procurement Manager
   5. Marketing Manager
   6. Finance Manager
   7. App Developer
2. Marketing Plan / Distribution Plan / Sales Plan / Pricing Strategy.
   1. Marketing Plan:

1. 1. 1. Brochure, Social media Advertisement, Education Events.

1. 2. Distribution Plan:

1. 1. 1. Through the App store, Google play store.

1. 3. Sales Plan:

1. 1. 1. Organizing vent and seminar to promote the app benefits and advantages for consumers and operators.

1. 4. Pricing Strategy:

1. 1. 1. Subject to Decide.

1. 5. Value Proposition:

1. 1. 1. Managing time and effort of the student to carry out studies

8. Prototyping / Licensing / Trademark

1. 1. Prototype: Blue print design & App
   2. Licensing as per international legislation.
   3. App Logo

9. Financials (3year Profit / Loss (P/L)).

10. Risk Analysis:
    1. Contingency Plan:
       1. Server/ network down, overcrowded.
       2. Customer not aware of the use
    2. Assumptions Plan:

1. 1. 1. Conducting events and seminars.
      2. Backup server and IT team to ensure the problem solve quickly.

This Management Assignment has been solved by our Management experts at onlineassignmentbank. Our Assignment Writing Experts are efficient to provide a fresh solution to this question. We are serving more than 10000+ Students in Australia, UK & US by helping them to score HD in their academics. Our Experts are well trained to follow all marking rubrics & referencing style.