Assignment Task
Backgroung
Global businesses respond to and take advantage of strategic business drivers. These are common across their industry environment. However, they also face risks, which in 2023, are increasing.
This is the first assignment in the MAPM8.700 Contemporary Global Business course. This assessment draws on the theories and content in Topics 1 and 2 of the course. Please carefully read all of the information provided in this document, including the assessment marking criteria at the end.
Assessment
Prepare a report for one business organisation in an identified industry that critically evaluates the Top three Strategic Business Drivers for that organisation. Prepare this for the Board of the business organisation.
Your report must include the following sections:
Executive Summary
Table of Contents
- Introduction
- Business and Industry overview
- Three strategic business drivers
- Key Risks
- Conclusion
- Recommendations
Executive Summary
- A summary of the main findings of the report
- Key recommendations as a result of the report
- If your report was given to the chairperson of the board, the summary this is what they would read first before a meeting.
Introduction
- State the purpose of the report
- Provide a clear outline of the content in the report
- After reading the introduction, we should know why the report is important and what the report contains.
Business and industry overview
- The name, products and services of the business organisation selected for the report, and main competitors for the business organisation in its industry
- Data and statistics such as size, location, growth and other relevant information on the business and its industry
- Recent developments in the business and its industry
Strategic business drivers
- You must select three strategic business drivers that will have the greatest impact on the identified business and its industry over the next 5-10 years
- Critically analyse and describe each strategic driver in terms of how it will affect the business and how it can successfully respond to these.
- You should refer to academic sources and incorporate relevant data information in your analysis, including relevant infographics.
Key Risks
- You must select at least 1 key risk for each strategic driver
- Clearly describe and critically analyse each risk in terms of how it will affect the businesses organisation and how they should respond
- You must support your analysis with relevant data, information and sources, including relevant infographics.
- These risks MUST be related to your strategic business drivers.
Conclusion
This should be a clear and systematic summary of the main sections of the report and highlight the main findings from each section of the report.
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