MARKETING ASSIGNMENT - Client’s Brief

Make client’s brief on “The Smith Family” non-for profit organisation of Australia 1. To develop marketing strategies and action plan with recommendation on how to successfully recruit more student at Curtin to enlist as volunteer for the smith family’s learning club and potentially linking volunteer opportunity to curriculum. 2. Create a marketing plan to encourage more children to join the smith family learning club. The plan will raise awareness about the learning club program in the community, with eligible families as well as amongst partner’s schools, and increase student’s participation in learning clubs.