Marketing Plan - PESTEL Analysis, Market Needs & Trends - Marketing Assignment

Internal Code : MAS4907

Monitoring & Evaluation of Marketing Strategies

The strategy to monitor and evaluate the marketing performance is shows as below: 1, Collect customer feedback and suggestion in store or online within our social media or website. 2, Collect staff feedback and suggestion in store 3, Check online rating such as Zomato and solve the problem. 4, Check financial report every month. 5, Check total booking number monthly. 6, Check total function booking number every quarter. 7, Check the number of follower and liked for every online tunnel. 8, Hold a voting program for new designed dishes. 9, Collect feedback from every customer who did the kitchen tour.