Highlights
Task – Case Studies
CASE STUDY 1
Mary-Jane McCoy is the Office Manager for DNZ. As part of her role she has to prepare documents for her manager, Paul, who is going to make a presentation to all staff next week. He has asked Mary-Jane to create the presentation, including the presenter notes.
Mary-Jane uses DNZ style guide for creating presentations and designed the presentation accordingly. She used consistent design principles throughout the presentation. She prepared presenter notes and made a hard copy. The presentation included some photographs that Mary-Jane had to scan before she could insert them into the slides.
a)List the types of business equipment that Mary-Jane would have used to design the presentation.
b)List the types of business software that Mary-Jane would have used to design the presentation.
c)How did Mary-Jane ensure that the style of the presentation met with the requirements of the Company and that she used consistent design requirements throughout the presentation?
CASE STUDY 2
Paul has asked Mary-Jane to put together some information describing the progress of a new project. Mary-Jane assumed this information was for the credit representatives of DNZ. Mary-Jane wrote a detailed report outlining the project’s progression.
When the time came for the document to be used, Mary-Jane discovered that it was for new business referrers who had little knowledge of the new project! They prefer visual presentations rather than the text-based documents, as they don’t have the time to read them. Mary-Jane had no time to change the document.
a)Mary-Jane did not design the document for the intended audience. What might be the consequences?
b)Mary-Jane should have clarified two points before beginning the task. What are the two points?
c)Explain why it is important to clarify the purpose and audience of a document before design begins?
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