Highlights
Assignment Part 1: Stakeholder Strategy Development
Identify the generic strategy programs available for the four stakeholders of Facebook identified in Assignment 1. You are to provide recommendations on most suitable strategy approach for each stakeholder type and discuss implementation.
A. Generic Strategy Programs
Based on week four workshop discussions, analyse the generic strategy programs available for each stakeholder type in the context of stakeholder analysis conducted
in assignment 1 for Facebook.
B. Recommended Strategy
Recommend a specific strategic program for each of the four identified stakeholders that are consistent with one of the generic programs identified in Part 1A.
C. Strategy Implementation
Based on workshop five discussion, analyse different elements of strategy implementation in the context of recommended strategies identified in Part 1B.
Assignment Part 2 : Portfolio Analysis
You are required to review an organisation case study including statistical information on business unit performance and current market conditions. You are to conduct a Portfolio analysis based on BCG matrix, GE-McKinsey matrix, and Synergy matrix.
A. Business Portfolio Analysis
Based on the case study circulated in week 7, plot each business unit on a BCG matrix, GE-McKinsey matrix, and Synergy matrix.
B. Business Portfolio Recommendations
Provide recommendations to the organisation for the strategic management of each business unit with explanations for each recommendation.
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