MBA603 - New Venture Capital Raising - Market Entry Barriers - Finance Assignment Help

Assignment Task

Your Task To identify the market opportunity for an existing business and analyse the barriers associated with entering particular markets and the ways in which these can be overcome.

Assessment Description

Learning Outcome: Analyse the barriers associated with entering a market and the ways in which these can be overcome.

Assessment Instructions
Using your own business / business idea or another start-up / early stage company, identify three markets to enter. These markets can include entering into a new industry; for example, your technology that was developed for the tourism industry that can be used for the sport industry. You can also consider entering into a new state or country as well as a new demographic.
You are required to create a slide deck based on the Slide Deck Template (downloadable from the Assessment portal) between 15-20 slides following the guidelines below. You then must write a transcript to support these slides in the notes section of the Slide Deck. Submit the Slide Deck with the notes through TurnItIn. (Make sure you print/save the powerpoint with the notes pages). Here are some basic guidelines for the submission:
• Introduction: Give a brief background of what the slide deck is about as well as a background about the business.
• Market Opportunity Analysis
-For each opportunity, share the market research to justify why you have considered entering the new market
• Market Opportunity Barriers
-Highlight the key barriers for each of the opportunities that you may face when entering that market.

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