MGM3107 - Strategic Management in Tourism and Hospitality Report Writing - Hotel Management Assignment Help

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Assignment Task

 

Task Description
 

1.0 Positioning Map. Using a positioning map, students will identify and map the relative positions of the key competitors, competitive advantage of your chosen business.
 

2.0 A very brief overview of the firm and its product or service and target market
 

3. Vision, Mission Statement & Goals: How do these statements relate to the nature of their business? Mentioned your current – Vision, Mission and Goals of your business
 

4. Unique differentiating features. Highlight the unique features of your products/services, particularly what is going to make them stand out above the rest.

 

5. Conduct a SWOT analysis; Identify 2 Strengths, 5 Weaknesses, 3 Opportunities and 3 Threats

 

 


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