Highlights
Task:
Moana explains she is delighted to see you, as you sit down at the outdoor table in the café’s secluded rear garden. It has been a little over eighteen months since you had both been in the same classes together at AUT. Since graduating, she has been back in her hometown of Hamilton where she has started a small non-profit organisation called Food for
All (FFA). While she’s been facing numerous challenges with the organisation, she has also developed some ambitious plans for the future. She was delighted to hear you have done a course on social impact management, as she thinks you might be able to offer her some help and advice. She takes a sip of her coffee and sets about to tell you her story.
Moana explains she has always been passionate about equality and seeing positive social outcomes for all people in a community. However, in recent years she has become increasingly disillusioned by the predicament faced by many of the less advantaged people in her hometown of Hamilton. In response, after graduating with her business degree she returned to Hamilton at the end of 2017 with a goal of trying to improve the situation in some way.
Her initial idea was to set up a non-profit foodbank for struggling families. Other non- profits in the area were already trying to address the issue of hunger, but with mixed results.
These organisations were now overwhelmed by need and were struggling to achieve enough growth in funding to respond to increasing demand.
QUESTION 1 (25 MARKS)
a) Explain to Moana the five United Nations criteria based on structure and operation that an organisation must fulfil to be considered a non-profit.
(5 MARKS)
b) Briefly explain to Moana the different roles that NFPs perform in society. Which of these roles could FFA potentially perform? (15 MARKS)
c) In the event that Moana decides to register FFA as a not-for-profit, which charitable purpose should it apply under? (5 MARKS)
QUESTION 2 (25 MARKS)
Identify and explain a relevant management theory that could enable Moana to address the challenges she is facing with her volunteers. Based on this theory, what would you recommend that Moana do to tackle the problems she is facing with her volunteers? For example -- How should Moana deal with Cynthia? How is it best to recruit and retain volunteers? (25 MARKS)
QUESTION 3 (25 MARKS)
a) Given that the potential outcome of social entrepreneurship is social impact, explain to Moana the individual (social entrepreneur) and environmental factors that may affect the development of a social enterprise and its efficacy in achieving social impact. What are these factors?
(15 MARKS)
b) Based on these factors, would a shift to a social enterprise model be a viable means for achieving social impact?
(10 MARKS)
QUESTION 4 (25 MARKS)
a) What social innovation is at the core of FFA? Define and describe this innovation.
(10 MARKS)
b) What are the strategic considerations for scaling and sustaining social impact through social entrepreneurship? Based on these considerations, would you recommend that FFA expand its operations at this time?
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