Highlights
TASK INSTRUCTIONS
Identify an organisation of your choice. The organisation needs to be an established business employing at least 10 people. Undertake an environmental analysis of the business. In this analysis you should:
• Provide a summary about the business that dearly identifies the sector in which It operates (manufacturer, retailer or service), its size, its main operations and its mission and vision.
• Undertake a SWOT analysis.
• Undertake a macro-environmental analysis using the PESTLE model.
• Undertake a micro-environmental analysis using Porter's 5 forces model.
• Explain how these three models help identity the key drivers for change within the organisation. What processes are followed? Give examples.
• Describe how the organisation has been dealing with the identified drivers
• Discuss how the business could usefully incorporate other analytical models, and the benefits that they could provide.
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