MKT 213: The Marketing Concepts Related to Business Activities - Marketing Assignment Help

Assignment Task:

OBJECTIVE:

Be innovative, creative and critical thinking

COURSE LEARNING OUTCOME (CLO):

Describe how the marketing concepts related to business activities

QUESTION:

Please select and observe any small business in your area. The observation must be at least 1 hour. Based on your observation, prepare a report that will address the following:

1. Identify the business name, location, and hours and days of operation.

2. Does the business in the strategic location?

3. Describe its products and/or services.

4. Identify its customer.

5. Why do you think that customers buy their product and/or service from this company?

6. Identify two competitors and describe how this business differentiates itself from them.

7. Does the business have a competitive advantage?

8. In your opinion, what dangers does this business face in the near-term? Explain your reasoning.

9. If this were your business, what would you do differently? Explain your response.

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