MKT600 - Presentation on Sustainable Marketing - Ethical Issues - Marketing Assignment Help

Assignment Task :

Learning Outcomes :(MKT600 )

a) Reflect on the ethical issues that accompany with marketing practices

Objectives: 

• To enhance a clear understanding of the importance of contemporary issues surounding sustainability and their implicaitons in marketing practices in the modern era; 

• To provide an overview of sustainable marketing theory and their applications to marketing strategies; 

• To acknowledge the importance of sustainable marketing; 

• To critically analyse all relevant factors associated with ethical consideration in marketing practice. 

Scenario:

The scenario in assessment 1 and assessment 2 is not relevant to this assessment. You are required to review the sustainable marketing practices within the same organisation that worked on in the assessment 1 and 2. 

Tasks: 

This assessment requires you to demonstrate understanding of contemporary issues of sustainable marketing, as there is a strong call for marketing organisations to practise a responsible marketing. Based on your research about this topic, you should now present a sustainable marketing topic that include: 

1. The issues of socially responsible marketing (ethical consideration);

2. The issues of environmentally responsible marketing; 3. A 5-10 minutes powerpoint presentation (for F2F students)/video recording (for online students) on the above topic. 

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