MKTG7888C - Analyze Data from International Markets - Data Analytics Assignment Help

Assignment Task

Summary and Purpose of Assessment
The purpose of this case study is to allow you to develop the required skills and knowledge to collect statistical data and identify opportunities for import and export of products and/or services to the selected international market (that is, from Australia to another country).
This case study task is one of two required of you to complete satisfactorily, in order to be deemed competent for this unit. For both assessments you will be looking at the fashion industry and in particular the category of active/sportswear.
As a guideline, word count of the case study to be between 900 - 1200 words (graphs and appendix lists – do not count as word count)
Completing this assessment allows you to demonstrate your skills and knowledge in collecting, analysing data and interpreting the international market trends.

Assessment Instructions
What
To complete this assessment task you will have to analyse data collected from the following sources:
- The Trade-map database available on the following website https://www.trademap.org/Index.aspx (please refer to the instructions on how to create the account/login are available in Canvas). Once logged in, students will have to research on the different ranges of data applicable for their chosen country and product. The
information will be used to answer the range of questions listed below.
- currency converter online that will provide them information on trends and developments

You will be required to:
1. Referring to the Trade-map database select five products that are imported and five products that are exported. Write a short analysis of the existing trade between Australia and your chosen country.
2. Create a visual presentation (graph) for each of the products selected, (as identified in Q1) and interpret the data by explaining what each graph represents.
a. Using either the www.xe.com website or another currency converter online you should enter $1AUD against your chosen country’s currency. A graph will be created automatically that displays data trends. You should provide your understanding and explain how the Australian dollar has fluctuated in this time against your chosen country’s currency and determine the key data trends for the last 5 years. You must also provide a screenshot of the graph to support your answer.

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