MNG00314: Entrepreneurship and Innovation Report Writing - Management Assignment Help

Assignment Task:

Task:

Executive Summary
The purpose of this business plan is to seek an initial investment of $200.000 from PaulPalthe as the proposed investor in return for a 20% equity in the business. Furthermore, it provides an outline of the potential of Move It. It discusses important aspects of the corporation such as the business structure, strategic planning, target market and competitor analysis, marketing plans, social and environmental measures, management, risk analysis and a financial forecast which is based on the worst-case scenarios for the first three years after launching the first product. In addition, it describes future product proposals and how to reach its market demands by staying ahead of its competitors.

This paper provides detailed information about Move It as a business and how it started as well as a financial forecast for the three financial years 2020 to 2023. It includes the productsbreak-even point and a profit and loss statement. The report illustrates the company’s marketing strategies including advertising, promotion and pricing as well as sustainability measures and how to work towards becoming a greener corporation. Moreover, it identifies our risks relating to competition, fast-paced technological changes, environmental concerns and how to cope or eliminate these risks. It shows when Move It plans to achieve their environmental sustainability goals and milestones. Furthermore, the business plan describes the company’s favourable harvest strategy along with when and how the business assets will be moved.

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