Organizing a Weekend Curling Bonspiel for the Saskatchewan Curling Association - Management Assignment Help

Assignment Task:

Task:

The Saskatchewan Curling Association (SCA) is the "provincialgoverning body for curling in Saskatchewan" (Sask 2013). The SCA oversees affiliated curling clubs in Saskatchewan, provides financial and business support to affiliated rinks, and oversees provincial competitions. The SCA is also responsible for promoting the sport of curling to Saskatchewan citizens and has developed many programs and courses encouraging people to get involved as players,officials,or ice makers (Sask 2013). Due to declining interest in curling, the SCA is now interesting in increasing awareness of the sport as a means of increasing membership at the localrink level. It is hoped that by increasing awareness and participation in curling, the province can attract more world tour curling events to be held in the province.

In Canada, two main factors are leading to reduced participation in curling - an overall reduction in exercise levels and a reduction in the popularity of curling. First,declining fitness levels is occurringUover Canada and across all age groups. According to a Statistics Canada stu<tJ"fewer than 20% of Canadians get enough exercise" and only "7% [of children] are achieving the benchmark of at least one hour a day of activity" (Abma 2011). This has led to an increase in a variety of negative health problems and is placing a strain on public health-care. For instance, a 2011survey found 17.7% of Canadian adults were obese,an increase of 2% in the last 5 years ("Consumer" 2012).

To explain this decrease in physical activity,a variety of reasons are given. The most common are:
)- Not having enough time
)- Lack of money
)- Not wanting to do it alone (Top 2013).
Another common reason for a lack of exercise in Canada is that people do not want to be outside during the cold winter or they do not know any fun winter activities that can boost their fitness levels.

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