Ownership and management structure of the port - Port Management

Port Management:

(1) Provide a brief introduction to the selected port including its geographical location, management model (i.e. ownership and management structure of the port), infrastructure and facilities of seaside and landside logistics, port services, throughput, and major trades. (2) Imagine you held a management role in the selected port authority/corporation and are responsible for strategic port planning. Explain the elements to be considered and the process to be followed when undertaking strategic planning. (3) Conduct a SWOT analysis for the port to identify the key internal and external issues being faced. Your answer should also include the port’s competitive factors. (4) Recommend strategies that the port authority could adopt for dealing with the identified issues.