Peacock Solar - Case Study Assignment

Assignment Task

Peacock Solar Case Study
About Peacock Solar

Peacock Solar aims to be the energy partner for 50 million Indian urban households by leveraging data analytics & innovative finance to provide access to solar electricity and enhance the quality of their lifestyle byadding energy efficient appliances.

Peacock solar solves for multiple climate-related issues such as access to clean, reliable, affordable modern energy for all and use of energy appliances at household level.
About the Problem

Peacock Solar has a team of young, committed individuals who want to gain from the experience of experienced professionals. For this, they want to hire senior citizens as interns who have tremendous knowledge gathered from years of experience and can fruitfully advise Peacock in team building, culture building and other aspects of start-up. 

For this case, you have to build a business plan to identify and onboard senior citizens with relevant experience to work with Peacock solar and other similar start-ups. 
It will be helpful if you answer the following questions to solve the case –

1. Prepare a business model to run this as a new venture
2. Elaborate on the go-to-market strategy to attract the candidates and other start-ups. How will you evaluate the candidates?
3. How would you design the employee experience with association with Peacock Solar
4. Include all aspects of business plan – revenue model, required team, marketing strategy, operations strategy and financial model.

Feel free to take inputs from research reports and use your own imagination.
 

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