Postgraduate Diploma in Management Practice

Assignment Task

Introduction

• Introduce the organisation, its history, positioning, challenges, and aspirations
• Unpack/interpret the chosen strategic objective within the context of the company’s aspirations
• Select a part of the business that will be the focus of your assignment
• Relate the strategic objective to your chosen part of the business

Sector Analysis 

• Conduct a Porter’s Five Forces Analysis of the sector of your chosen (part of) business
• OR, if you’re a non-profit, conduct a PESTLE Analysis
• Discuss any insights you get from your analysis relative to your ONE company strategic objective

Performance Over Time

• Choose an objective/’strategic enabler’ in your part of the business as the focus of your analysis - showing how it contributes to your chosen company strategic objective
• Map a performance over time graph using what you consider as the best measure of performance for your chosen objective/strategic enabler, taking care to reflect on ‘why’ past performance has followed the time path that it has, ‘where’ performance is likely to go if you carry on as you are, and ‘how’ you think you could improve future performance.

SWOT Analysis

• Perform a SWOT analysis on your chosen objective/strategic enabler
• Discuss insights you get from your SWOT

Strategy Map

• From all of the analyses conducted and insights gained, craft a Strategy Map (please note that this is not asking for a Balanced Scorecard…just the Strategy Map)
• Craft a paragraph narrating the ‘logic’ of the Strategy Map (from bottom to top)

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