Preliminary Literature Review - Research Questions and Hypothesis - Management Assignment Help

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Assignment Task:

1: Title 
The title should be a temporary, precise and informative description of your thesis. 
Example: Understanding the role marketing plays in social media/networking and word of mouth.

2: Keywords (5 – 10 keywords)
These keywords define where your research is based on/anchored. 
Example: Marketing, Technology, Digital world, Social Networking, Social Media, Word of mouth marketing.

3: Introduction (200 words)
You have to explain

  • Why the topic is relevant to a management/business perspective. 
  • Specify the discipline used (marketing, finance, strategy, supply chain, etc.)
  • Specify the context (industry – country – a particular type of organization, periods under investigation.)

4: Preliminary literature review (5 academic articles)

  • You must proceed to a preliminary review of the key research that has already been carried out in the field and/or the identification of contribution that the proposed research aims to fill. 
  • Identify a partial bibliography (5 academic articles)
  • Make a brief summary of each paper (topic, research question, methodology, and results)
  • Develop the main concepts and theoretical approaches used within the literature

5: Research Questions and hypothesis (100 words)
You need to detail the questions that the proposed research will address and/or the hypotheses that will be tested and the expected/possible results. 

6: Proposed Research design (200 words)
You have to explain the following items

  • Variables & Measurement: what are the concepts you have to measure and how?
  • Data collection: where and how do you expect to collect data (primary or secondary)?
  • Data analysis: how do you expect to respond to the research question?

7: Expected Results & implications (100 words)
What do you think are the potential answers to your research question (problematic), and why is the answer important for managers?
8: Academic references (5-10 items)

  • Identify a partial bibliography (refer to pages 14-16 for correctly referencing documents)
  • Government, Institution or Industry reports for your context
  • Books from Cyberlibris or the Library
  • Academic articles from ScienceDirect or the Internet (such as Google Scholar) for the theory and empirical studies (documents you have reviewed in the preliminary literature review)

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