Product Strategic Positioning - IT Assignment Help

Assignment Task

1. Introduce the company and 1 product that you will be analysing Roman

2. Provide a background to the 2 main competitors to the Firm Kamal

3. Identify the product strategic positioning using the Ansoff matrix Rama

4. Identify the product strategic positioning using the BCG matrix Narinder

5. Analyse the firm's current strategic stance using Ansoff's matrix Aman & Susmita

6. Analyse the firm's current strategic stance using the BCG matrix ( two people can choose this section)

7. Recommend changes to the firm's strategic stance Asmita 8. Justify the proposed changes sabiya

9. Identify 2 possible responses the firm's competitors might take Divya

10. References 

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