Highlights
Task - Product strategy and pricing strategy. Product strategy (What is the idea behind your product? How will you design the product? Consider the branding and packaging aspects of your product. How does it appeal to your target market?) Page Break Pricing strategy (Do you have a pricing objective? What price would you charge? Why? Is it a realistic price? Have you considered your competition, distribution, stages in the PLC, demand and your objectives? Also look at the cost price of the product to determine your pricing).
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