Highlights
Task:
Description
A company produces personal-daily wallets. The company looks to introduce a new product. To this end, the company wants to use ‘House of Quality’ technique to define the design priorities. In this assignment the student are asked to utilize the given information to develop the ‘House of Quality’.
The ‘Customer Requirements’ were gathered by using standard processes such as interviews, see Section I. There are three competitors' products X, Y and Z. Their customer ratings for
the competitors are listed in Section II. The expected outcomes from the assignments are explained in section III.
Section I. Customer Requirements
The following is the list of customer requirements which resulted from intensive qualitative customer research.
The scale for the importance rating is 1…5, where 1 is not important and 5 is very important.
Questions: (Solve step by step for each question in details)
Note: Require is the development of house of quality step by step.
Q: 1 For each customer requirement, the students need to determine target for the company (in the scale of 1- 5) by considering the values of Customer Rating for the studying company and its competitors and also the importance ratings of customer requirements.
Q:2 Define special emphasis as ‘1’ for all the requirements.
Q3: Calculate the improvement ratio and weight for each customer requirement should be calculated
Q:4 The students need to define the technical requirement (measurable) that attempt to match the customer requirements. At least ten technical specifications should be defined
Q:5 For each technical requirement, the students need to define the direction of improvement in a separate table (e.g. reducing the temperature at hand improves the performance of a coffee cup).
Q: 6 The relationship between technical parameters and customer requirement should be defined.
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