Roles of Corporate Asset Management (CAM) in Strategic Planning - Accounting and Finance Assignment Help

Assignment Task:

Overview Students have to analyse the role of corporate asset management (CAM) in an organisation's strategic planning. Functions and practices of CAM must also be discussed, and what should be done to increase shareholders' value in an organisation. Details This is a hypothetical scenario. Company A is a supermarket chain in Australia with 25 retail outlets across various states, i.e. 10 in New South Wales, 7 in Victoria, 5 in Queensland and 3 in Western Australia. Their main focus is to serve the consumers in the urban and suburban areas. All of the retail premises in New South Wales are owned by the company while the other 15 are leased. The length of the leases ranges from five years to ten years, depending on the negotiations with the landlords. Company A has a small corporate real estate department with four employees located in Sydney. The three employees are the manager, an account clerk and two supervisors. Most of the activities are outsourced to external contractors. There have been many complaints from the employees about the poor workplace environment. Also, some of the outlets are poorly located and lack of parking facilities for the customers. Using Company A as the background of your assignment, discuss what you should do to demonstrate how real estate can contribute to the company's business performance. In your answer, you should include discussions on the roles of corporate asset management (CAM) in strategic planning, functions and practices of CAM. Also, discuss how you can increase shareholder value through CAM practice. You can make appropriate assumptions in your assignment. Report requirements: An industry report format is to be used, including title page (report front page), executive summary, table of contents, main body of the report, conclusion, appendices and references. The report must be word-processed, double line spaced with 12-point font, and fully referenced using the Harvard referencing system. No Hard Copies please, only online via Turnitin. 

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