SG7003 - Business Simulation Evaluation With Professional Development Assignment

Assignment Task

Task

You are required to prepare a 5-year strategy review to shareholders for evaluating the business simulation activity of a listed (registered) company of your choice. In your report you should cover:

• Vision and Strategy (e.g. vision, values, mission, HR, Culture)
• Performance review of each year’s progress including:
  • Competition analysis: Porter’s Five Forces; market choice/ share; competitors; internal capabilities; industry trends/ attractiveness;
  • Simulation performance results
  • Performance analysis (evaluation of strategy, decisions – Marketing/ HR/ Logistics / Finance / Product development / Event response
• Future Plans and Recommendations (Key decisions for next 5 years, identify any changes to current strategy, why and how to achieve, recommendations based on your performance and analysis, potential growth, internalisation/ diversification or acquisition)
• Appendix (include full Business Plan)

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