Strategic Management Plan for BACHI Barcelona

Assignment Task

1. Address Javier Faus's concerns

How can they continue to win on and off the field in the increasingly competitive and global realm of European football, while protecting its local focus and ambitions?

2. What is their talent strategy and are the associated challenges?

3. How does the club capitalize on its "untouchable elements"? How might this impact the brand

Note

Your analysis should be based on Barcelona at the time of the case study.

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