Strategic Management - US Based Dollar Shave Club Case Study - Management Assignment Help

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Assignment Task

Instructions to candidate 
1. This question paper has three Sections. (A.B and C) 
2. Answer ALL Questions in Section A. Answer FOUR (4) Questions in Section B. Answer  TWO (2) Questions in Section C. 
3. No scripts or answer sheets are to be taken out of the Examination Hall. 
SECTION A: CASE STUDY 
Question No: 1 
Answer All Questions

Study the case given below and answer the questions given at the end. US-based Dollar Shave Club with its unique low-cost business model of leveraging  technology & online marketing sold subscription based men’s razor shaving accessories  and men’s personal care products. Backed by efficient founders, within 2 years of its  founding DSC had more than 200,000 online subscriptions. Its share in online men’s  shaving and personal grooming was seen growing causing threat to even Gillette and  Schick established retail brands that dominated market. In mid-2016, Unilever company that owned over 400 brands was intending to fill void in personal care and men's grooming  segment and shift its focus from slow growing food brands. Unilever struck acquisition deal  of DSC for $1 billion cost of acquisition surprised analysts, as it was 5 times DSC’s annual  expected sales for 2016. 
Questions: 
A. How companies can create low cost business model by combining technology, sales,  branding and disrupt market? 
B. Evaluate how companies can align brand portfolio. 
SECTION B: Short Essay 
Answer any Four (4) out of Six (6) Questions (4X10 = 40 Marks) 2. Describe the role of logistics in competitive strategy in detail. 
3. What do you understand by tangible and intangible components of differentiation?  Explain Give five examples each of tangible and intangible products and give  reasons for their classification. 
4. The record of M & As world over has not been impressive. What can be the reasons  for the failure of M & A? Discuss. 
5. Strategy includes the determination and evaluation of alternative paths to an already  established mission or objective and eventually, choice of the alternatives to be  adopted.' Explain the statement underlining the process of strategy formulation. 
6. Technological factors represent major opportunities and threats, which must be  taken into account while formulating strategies. Discuss. How can a firm build a  sustainable technology based competitive advantage? 
7. The low-cost leadership strategy at times enables the firm to defend itself against  each of five competitive forces. Explain. 
SECTION C: Long Essay 
Answer any Two (2) out of Four (4) Questions (2X20=40 Marks) 8. Briefly explain the factors which contribute towards the success of a strategic  alliance. Illustrate with a recent example of strategic alliance. 
9. Discuss the importance of differentiation strategy in the present competitive  environment. Explain taking into consideration its advantages and disadvantages. 10.Every strategic alliance incurs certain costs and comes with a set of risks. Explain  any five costs/risks of entering into a strategic alliance. 
11.Corporate culture plays an important role in the success of an organization. Explain  giving suitable example. 

 

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