Strategic Project CSR Waste Management - Management Assignment Help

Assignment Task

Proposal title of Capstone Project
Fuzzy-DEMATEL approach integrated with CSR for sustainable construction waste management
Strategic Project Management Challenge
Environmental degradation, in conjunction with other implications from the escalating globalisation creates various challenges and concerns for the construction industries. These comprise of the prospects of losing the financial liquidity, volatility of the material prices and restricted supply of the skilled labour. Furthermore, these may be followed by the issues in correlation with the efficacy of proper management of the natural resources as well as the generation of pollution and waste (Halaburda&Bernaciak, 2020). The implications related to construction waste are multiple folds which include environmental problems of pollution from waste like emission of greenhouse gases (e.g. CO2) (Andrade et al., 2018), carbon emissions (Shi et al., 2017), social implications of misusing natural raw materials (Adjei et al., 2018) and lapsing of the landfill space, while, economic implications lie in the augmented costing of the construction projects including cost of raw materials wasted and cost for disposing of the waste at landfill (Akadiri et al., 2012). A survey concluded that states possessing higher imbalance of social-class and economic inequalities experienced greater environmental pollution (piriyeva, 2019). Those states have been reported to utilize more resources and thus, produce higher quantities of waste per person. In a reported study of Canada, it was observed that environmental pollution also varies with changing income levels (Merkulova et al., 2018). The pursuit for sustainability in regards to construction has been powered by the perception that the industry would improvise its impacts over the environment as well as build economic gains simultaneously. Osmani et al. (2008) also reported that environmental protection is considered as a chief driver to manage construction and demolition waste. It must be noted that policy decisions are framed always at corporate levels whereas waste generation along with its management takes place at the project level.In this view, research efforts have already been devoted towards waste management covering distinct areas like attitude of the workers (Bakshan et al., 2017), practices in context to waste reduction, waste management legislation, less-waste building technologies, research and development in waste management and several statistical or expert evaluation approaches to recognize critical factors (Deng et al., 2015). An approach of BBN i.e. Bayesian Belief Networks evaluated that personal factors like attitude possesses greater impact on waste management in comparison to corporate factors like training (Bakshan et al., 2017; Shakeri et al., 2020). On the other hand in an another investigation, it has been concluded that economic viability as well as government policy both contribute significantly in improving the behaviour of contractor towards waste management (Wu et al., 2017). Treatments of dependencies underneath among various factors are usually imperfect (Yang &Tzeng, 2011). Recently, an effective approach i.e. DEMATEL to depict causal relationship have been reported to analyse the critical factors and barriers in construction and demolition waste management (Chauhan et al., 2018; Qi et al., 2020).
It is really important for the construction industries to take the responsibility of the effects or impacts that their activities can pose on the outside environment in pursuit of their own interests (Loosemore& Lim, 2017). In order to attain this, it is the duty of the construction enterprises to accept CSR i.e. corporate social responsibility (a voluntary initiative by an entity to showcase its ethical contribution towards improving the life quality of the community and its employees (Xia et al., 2018; Xie et al., 2020). In view of the impacts of construction activities over the society, construction companies are required to be conscious of the need to satisfy the necessities of CSR and also contribute towards the execution of sustainable construction (Zhang et al., 2019). It has therefore led to a fact that by narrowing the CSR potentials to only environmental sustainability is most likely to be only a temporary solution to such a escalating problem. It must be very clear that continuous improvement and monitoring of process is required at each stage of construction to attain zero carbon emissions. Hence, a strategic process of management is need of an hour to redesign the entire chain, cross-sector alliances, educating end users about green practices, integration of stakeholders and monitoring of non-technical influences of zero-emission targets.
Although several studies have already made positive contributions towards sustainable construction/demolition waste management, industries have a lengthy road to go as far as sustainable management of waste is concerned. This definitely requires new approaches/techniques to be adopted by the construction firms which have more potential to obtain better results. In the provided challenge of strategic project management, net-zero carbon strategy of Land Securities majorly relies on the reduction of the carbon emissions or we can say minimising of greenhouse gaseous emissions during the construction phase of the project development, with a consignment of the social as well as economic perspective to distinct systems. In its current actual state, Landsec buildings are usually considered as environmentally friendly and sustainable. Nevertheless, they are not been communicated across the economic or social frameworks required to sustain the cities. These types of strategies meant mainly for sustainability may develop conflicts between the long-term societal and short-term environmental related advantages of targeted net-zero carbon emissions. As a result, more research is required on the development of project strategies to attain zero carbon emissions in construction industries.
Aim:By keeping aforementioned challenges in mind, the present research proposal aims to build an effective evaluation model integrating CSR practices with an improved fuzzy DEMATEL approach to attain the environmental sustainability in construction industry and to analyse its impact towards enhancement of Landsec’s competitiveness.
Objectives:
To examine the eco-efficiency of fuzzy DEMATEL approach towards sustainable enhancement of organisational performance and to determine multi-level and causal relationships.
To identify/analysethe CSR statements in relation tothe other construction industries and determinethe gaps in their project strategies.
To analyse theadequate metrics to potentially measure the DEMATEL components of the sustainability.
What literature shall your proposal draw on:(please list the books, journal, conference papers and web-based materials)
There are various reported studies on CSR, sustainability and different approaches to critically analyse the barriers in waste management. However, each one of them do not completely focus on construction industries. 

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