Highlights
Assignment Task 1: Strategic Report
“Experts have opined for decades on the reasons behind the spectacular failure rates of strategy execution. In 2016, it was estimated that 67% of well-formulated strategies failed due to poor execution. There are many explanations for this abysmal failure rate, but a 10-year longitudinal study on executive leadership conducted by my firm showed one clear reason. A full 61% of executives told us they were not prepared for the strategic challenges they faced upon being appointed to senior leadership roles. It’s no surprise, then, that 50%–60% of executives fail within the first 18 months of being promoted or hired.”
In the context of the above extract, learners should write a strategic report to help save a company that is on the ropes: it is losing money, it is losing market share, and it seems to have lost its identity. Unless you intervene, the company will have to fold. The company should be a real company which is encountering the above-mentioned scenario, it can be a multinational company or a small or medium enterprise.
Your first assignment is to help save a company that is on the ropes:
You will write a formal report and you may use graphics and charts in the report that will be sent ahead of the Board meeting to each member of the Board. The report should include full citations for all references (using the Harvard Referencing System format), to support your claims and approach. The body of the report should be clear, concise, and compelling. The report should be written in Word and should not exceed 3000 words.
Your report should include the following aspects:
1. Executive Summary and Introduction.
2. Focus on the relationships between strategy, stakeholder expectations, and organizational performance, choosing a theory of strategic management to explain those relationships and expectations. Justify to the Board why you settled on this approach rather than some other one.
3. Identify and evaluate the impact of external factors on strategic management in international context, particularly economic, political, and cultural factors.
4. Based on the analysis of the environments (internal and external) use relevant tools and formulate a new strategy to face the challenges and meet organizational
objectives. Critically evaluate the strategy and justify why this is the best way forward.
5. Explain how your business strategy encourages and supports innovation and change, and evaluate your strategy against competing strategies based on its contribution to the success of your organization.
6. Develop an implementation plan for the strategy you have developed and document how your plan will fulfill major stakeholder expectations.
7. Recommendations and Conclusion
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