The Impact of Covid-19 and MCO on Businesses in Tourism - Management Assignment Help

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Assignment Task:

Task:

The impact of Covid-19 and MCO on businesses in tourism sector and other related activities.

Suggestion for businesses to improve and recover during Covid-19 and MCO

1) Practice and apply the new normal
- Must follow the government rules.
- "Operators that instil trust are likely to lead the revival of tourism," Prof Sigala says. "Already, we've seen restaurants and museums modify and redesign experiences to accommodate social distancing and hygiene issues, and this is what will need to continue. https://phys.org/news/2020-05-tourism.html

2) Tourism sector must have marketing strategy
- Do paid marketing which is company can pay for their advertisement (Facebook Ads, Google Ads and others) https://laman7.com/marketing-during-covid-
- Make domestics tourism promotions. For example, give discounts to customer for stay at hotel. It will attract local tourists and encourage tourism sector to recover.
- Do marketing limited numbers which is more exclusives or private experience for some tourists https://phys.org/news/2020-05-tourism.html

3) Leadership matters in service sector
https://www.emerald.com/insight/content/doi/10.1108/JOSM-05-2020-0160/full/html

4) Tourism sector must creative and innovate
-use digital services (memudahkan pelanggan untuk booking)
-Contract-free services and experiences—including mobile check-ins, payments and room 'keys'; self-service kiosks; in-room technologies for entertainment and e- shopping; as well as virtual visits to museums, galleries and movies—will all be in demand

- Key concepts in evolutionary economic geography, especially path dependence/creation and institutional inertia/innovation, show variations in pathways for travel and tourism in a COVID-19 world.

 

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