The Second Data-Collection Is For ESM Where Participants Complete A 14-Days Real-Time Self Reporting - Management Assignment Help

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CONCLUSION

This study focuses on the impact of SNS on University students’, correlating the effects of these SNS on their academic performance and psychological well-being. The study has two data-collection methods and data analysis methods. The first data-collection method is a survey where participants provide demographic details, academic results, SNS usage and pre-screening requirements. Stratified sampling will be used to represent each university group based on their SNS usage, and random selection from these sub-groups shall be invited to the ESM stage.

The second data-collection is for ESM where participants complete a 14-days real-time selfreporting. The ESM data will be analysed using multivariate regression analysis. This method suits the study as it analyses multiple data streams to effectively identify causal relationships. The results from this analysis assist in determining the positive or negative correlations of SNS usage on the University students’ academic performance and psychological well-being.

For future studies, the research scope can be expanded following the outcome of this study. As the proposed research is based on single time point data collection, the replication of the findings with greater scope and across diverse student cohorts and different Universities are warranted. The study could expand to include a bigger sample size while focusing on other SNS besides Facebook and Instagram. To stretch test the research findings, a longitudinal study can be conducted across two semesters to help track overtime changes of SNS usage and gain additional insights into the correlations with academic performance and psychological well-being.

 

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