TOU9175M - Managing the Tourism, Events and Hospitality Enterprise

Assignment Task

Description

Create a business, tourist attraction or event venture.

You will be required to complete a portfolio, including a competitor analysis and a robust strategic Business Plan regarding the operational, marketing and financial aspects of the business for the introductory years of the enterprise. The business should be based within the Lincolnshire region. The Portfolio should include:

• A Business Plan, including a minimum of
• A Competitor Analysis
• Marketing including elements of Branding
• Operations
• Considerations of legislation
• Contingency Plan
• Financial Sheets

Knowledge & Skills Assessed

It is important that you recognise the contribution of this assessment to the development and acquisition of knowledge, skills and behaviours that are key outcomes of this module and programme. The following knowledge and skills should be evident in your work:

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