Transformational Corporate Strategy - Various Strategic Analysis within the Environments - Management Assignment Help

Assignment Task :

Your box of friends – Lion Matches  

A candle-lit dinner in Sandton, a Sunday braai in Potchefstroom, a school hiking trip through the Drakensberg and a rural village in the heart of the Transkei, are all linked by a single iconic  brand – that ubiquitous and instantly recognizable yellow box of Lion Matches. 

First manufactured in 1899, Lion Matches has maintained its position as a household name in South  Africa through two World Wars, the Great Depression, and a multitude of foreign and local  contenders, not least the onset of electrification. Continuous modernization and the  introduction of new technology and equipment over the years have ensured that Lion Matches  remains a reliable, cost-effective and quality brand. The first responsibility has always been to  supply consumers with affordable, value-for-money products. The price of Lion Matches  remained unchanged, at just 1 cent, for 27 years (from 1947 to 1974). The company has  always remained true to its core of loyal supporters by running campaigns and promotions  which speak to all South Africa’s people, and celebrate a pride in a shared heritage. Today,  the Lion Match Company is a focused global competitor, poised to take advantage of the  many opportunities in markets worldwide. 

BAKERS – a brand icon 

With its rich heritage and time-winning formula of only the best quality and real ingredients, Bakers  has for over 150 years instilled the magic of the Bakers man and offered consumers proudly  South African, original, wholesome, real baked biscuits. Favourite Bakers biscuits, like Tennis,  Eet-Sum-Mor, Red Label Lemon Creams, Blue Label Marie and Choice Assorted have  become South African icons, and Bakers has come to be recognized as a market leader. 

QUESTIONS: 

The answer must be a narrative but address the following aspects:

1. Identify the uniqueness and focus of the Lion Matches, Bakers and SABMiller  strategies. (Hint: Consider the strategy and strategic direction with due consideration of the  stakeholders) 

2. Explain how each of these organizations has sustained its competitive advantage over  the years in South Africa. Visit the website of each organization for up-to-date information.  (Hint: Consider the concept of the various strategic analysis within the environments e.g.  macro, industry and internal) 

3. In considering the strategies of each of these organizations, do you think there is  something unique to developing countries? If so, please explain. (Hint: Consider business  level strategy development and innovation) 

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