UNDERSTANDING VISUAL CULTURE HUMN1049 ASSESSMENT 3 Arts and Humanities Assignment Help

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There are 2 parts to this assessment task.

  • Part 1 consists of four short answer questions (150 words each) and is worth 50% of the total assessment.
  • Part 2 is a short essay (600 words) worth 50% of the total assessment.

This assessment task asks you to apply key terms and analytical tools introduced in the set readings, lecture pods and tutorials in your own wordsAll material that is not your own (including paraphrasing) must be properly referenced using Chicago 17 referencing style. All quotations must be in “quotation marks” with correct page number references.

Ensure that you allow yourself sufficient time for thinking about the questions and images; for working through your analysis and writing your answers; and for editing and proofreading your work. Before submitting you should also go through the ‘Assessment Checklist’ at the end of this document.

LATE SUBMISSION PENALTIES: Students who submit late assessment without approval for an extension will be penalised at a rate of 10% per day up to 10 days.

Page 1 of 4

PART 1: SHORT ANSWER QUESTIONS

Answer all of the following questions (150 words each).

  1. In what ways might visual culture constitute a form of ‘soft power’? Provide a specific example or examples.
  1. Can photography present an authentic representation of reality?
  1. Laura Mulvey's concept of the ‘male gaze’ can be applied to contemporary image culture. Do you agree or disagree, and if so, why?
  1. How does an image construct a ‘subject position’ for the viewer?

Page 2 of 4

PART 2: SHORT ESSAY (600 words)

“Things ‘in themselves’ rarely if ever have any one, single, fixed and unchanging meaning […]. It is by our use of things, and what we say, think and feel about them—how we represent them—that we give them a meaning.”1

Discuss this claim, drawing on key concepts and theorists explored in the unit, and using an analysis of this image to support your argument.

Landon and Joey by Justin McManus

  • Stuart Hall, ‘Introduction’, Representation: Cultural Representations and Signifying Practices, ed. S.

Hall (London: Sage Productions, 1997): 3

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ASSESSMENT SUBMISSION CHECKLIST

Before you submit your assignment to Turnitin check that you have:

  • Answered each part of the question fully and in your own words.
  • Written in complete sentences and broken your assignment into paragraphs where appropriate.
  • Clearly marked all quotes with “quotation marks”, and acknowledged the source of all quotes or paraphrasing, including page number references.
  • Included a bibliography which lists all book, articles AND internet sources cited.
  • Followed Chicago 17 referencing system consistently (citation guide available on vUWS and the library website).
  • Typed your assignment in 12-point and not in a needlessly fancy font.
  • Double-spaced your assignment (to allow room for marker’s comments).
  • Proofread your assignment for spelling, typographical, grammatical and punctuation errors. Do this yourself: don’t trust Spellcheck!
  • Left a 3cm margin on each side of the page.

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